GothamAds SSP
Convenient 'one-view' publisher platform features connection to the global RTB auctions and private marketplaces in one
dashboard that makes inventory optimization simple and cost-efficient.
Global presence
Reach the largest pool of global demand partners on
desktop or integrate SDK with network mediation to
monetize the mobile app.
Inventory optimization
Apply filtering options to fine-tune the look and feel of
advertisements on your site: pre-define formats of
creatives, sizes, and the placement types.
Holistic monetization
Leverage floor price to automatically sort out the bids and
select only those impressions that bring the highest yield.
Profound analytics
Understand what drives the best conversions. Analyze the
performance of your inventory type generating reports for every
metric in real-time.
GothamAds DSP
A flexible, functional and user-friendly technology that opens a 360-view on all top quality global media inventory
and equips media-buyers with essential real-time bidding tools that score the most beneficial deals.
Smart MA and AI-based algorithm
Streamline ad campaigns through automation and efficient
bidding management that enhance your win-rate and
advertising yield in real-time.
Cross-media delivery
A
access maximum reach using omnichannel platform that
adapts to your individual media-buying needs and easily
channel ads to the target medium.
Advanced targeting
Target narrowly or launch broad-recognition campaigns. On
GothamAds DSP you can target according to the country, IP, OS,
device, daytime and more.
Unparalleled brand safety
The combination of Forensiq and Protected Media scanning with
our own in-house safety tools ensures you get only purest
human-viewable traffic 24/7.
